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AGREE - MINT 
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Execution
message User experience can be made creative, simple, fun and relevant. communication strategy Agree - mint is an original "out of the box experience." Subliminal sensory associations made with the work in my portfolio are designed to be to impart a sense of fun and appropriate light-hearted originality. The pleasant surprise of a free SD card. The taste and smell of the bubble gum, experienced while seeing examples of my work. The industry insider joke software license printed on the inside of the gum wrapper (reminiscent of the old "Bazooka Joe" comics). These details come together to create a pleasant, brief, memorable experience. 
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